The Ballbra is comfortable and soft to the touch and leaves the penis area free for movement. Each Ballbra user can make the decision to leave the penis free, or to tuck it away within the Ballbra pouch.

Finally it is here.

This is the world’s first hair dye kit designed especially for pubic hair or ‘the hair down there’ as the packet says. Apparently the release of the Betty Beauty range of pubic hair dye kits this summer has made the impossible possible for women all over the world.

Regular hair dye is too toxic for use ‘down there’ so company founder Nancy Jarecki went on a quest to research and develop a solution to the mismatching hair problem. With the help of a chemist, a toxicologist and a gynaecologist she developed a non-drip, non-toxic product and came up with the Betty euphemism and the rest was history.

If you feel inspired to change your ways then head over to BettyBeauty.com and I guess this is the equivelent for men.

We came across this gem of an idea over at AdRants.com and just had to say something about it. The best marketing ideas always target a specific group of people and this one does just that, this is for all you folks who are tired of dealing with a blocked toilet each time you take a big dump.

The idea is pretty simple, a toilet paper that dissolves quicker than other papers reducing the risk of clogging and as their site says taking ‘the fear out of flushing‘. The funny thing is that the brand owner, Kimberly-Clark, spends millions each week promoting the strength and thickness of its regular Scott brand of toilet paper and now wants to promote a brand on its lack of strength and thickness. Maybe its best to buy the cheap ass toilet paper if you regularly find yourself having to deal with a clogged toilet.

Reckitt Benckiser has a clear strategy behind its branding of Cillit Bang: it wants to create a feeling about this product as if it is an obscure company that has come into its luck by discovering this ‘amazing and new’ cleaning product. It has achieved this in part by using TV commercials that mimic the infomercials that are used to sell genuinely obscure products like home gym equipment you will never use.

If you haven’t seen these adverts then imagine being in a bright pink room with flashing lights and a man who insists on telling you about Cillit Bang as if it is the solution to all of your problems. You could even say these commercials have almost gained ‘cult’ status, if you go over to YouTube then will find out what I mean. The star of the show is ‘Barry Scott‘ who insists on introducing himself each time with the catchy ‘Hi, I’m Barry Scott’. He goes on to demonstrate the wonders of Cillit Bang and even gets a second opinion from your regular, very attractive, housewife. She finds cleaning the bath easy with Cillit Bang, even though she doesn’t use any water to help.

But the marketing machine of Reckitt Benckiser came into the firing line when they resorted to using spamming techniques to promote Cillit Bang online. Many popular bloggers noticed that somebody calling themselves ‘Barry Scott’ had been leaving lots of replies to their blog posts with personal messages. It turned out that this was a cynical marketing tactic being used by the PR agency responsible for Cillit Bang, Cohn & Wolfe. The embarrassment resulted in an apology and even more media attention for the brand.

The real bad publicity came when it was revealed that Cillit Bang is not suitable for use on copper but in the TV commercials Barry Scott clearly uses it to turn a brown copper 1p coin into ‘as good as new’. This scientific trial that puts the magical copper cleaning claims to the test and the results were shocking!

The weirdest chapter in this barmy brand nightmare is that a happy hardcore producer has released an underground remix record featuring Barry Scott’s voice from the Cillit Bang commercials. Jakazid’s remix is a head banging feast of Cillit Banging noises, check out the video here.