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	<title>Futile Brands &#187; admin</title>
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	<link>http://www.futilebrands.com</link>
	<description>Brands Gone Bad</description>
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		<title>10 Reasons Not To Eat At McDonald&#8217;s</title>
		<link>http://www.futilebrands.com/food-drink/reasons-not-to-eat-mcdonalds</link>
		<comments>http://www.futilebrands.com/food-drink/reasons-not-to-eat-mcdonalds#comments</comments>
		<pubDate>Sun, 30 Dec 2007 21:14:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Bits]]></category>
		<category><![CDATA[Food & Drink]]></category>
		<category><![CDATA[junk food]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/food-drink/reasons-not-to-eat-mcdonalds</guid>
		<description><![CDATA[Calcium Sulfate Ammonium Chloride Di-Acetyl Tartrate Ester of Monoglyceride Azodicarbonamide Ethoxylated Mono Calcium Peroxide Calcium Propionate Sodium Benzoate Calcium Disodium EDTA tert-Butylhydroquinone Source]]></description>
			<content:encoded><![CDATA[<ol>
<li><font face="arial" size="4">Calcium Sulfate</font></li>
<li><font face="arial" size="4">Ammonium Chloride</font></li>
<li><font face="arial" size="4">Di-Acetyl Tartrate Ester of Monoglyceride</font></li>
<li><font face="arial" size="4">Azodicarbonamide</font></li>
<li><font face="arial" size="4">Ethoxylated Mono</font></li>
<li><font face="arial" size="4">Calcium Peroxide</font></li>
<li><font face="arial" size="4">Calcium Propionate</font></li>
<li><font face="arial" size="4">Sodium Benzoate</font></li>
<li><font face="arial" size="4">Calcium Disodium EDTA</font></li>
<li><font face="arial" size="4">tert-Butylhydroquinone</font></li>
<p></font></ol>
<p><a href="http://www.mcdonalds.com/app_controller.nutrition.categories.ingredients.index.html">Source</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To Measure Your Balls</title>
		<link>http://www.futilebrands.com/weird/how-to-measure-your-balls</link>
		<comments>http://www.futilebrands.com/weird/how-to-measure-your-balls#comments</comments>
		<pubDate>Sun, 30 Dec 2007 20:42:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sex Sells]]></category>
		<category><![CDATA[Weird]]></category>
		<category><![CDATA[ballbra]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/weird/how-to-measure-your-balls</guid>
		<description><![CDATA[After our post about the Ballbra we had to bring you this as a matter of public service.]]></description>
			<content:encoded><![CDATA[<p><img src='http://www.futilebrands.com/wp-content/uploads/2007/12/measureyourballs.JPG' alt='How To Measure Your Balls' /><br />
After our post about the <a title="Ballbra" href="http://www.futilebrands.com/weird/the-ballbra">Ballbra</a> we had to bring you this as a matter of public service.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Ballbra</title>
		<link>http://www.futilebrands.com/weird/the-ballbra</link>
		<comments>http://www.futilebrands.com/weird/the-ballbra#comments</comments>
		<pubDate>Sun, 30 Dec 2007 20:38:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Sex Sells]]></category>
		<category><![CDATA[Weird]]></category>
		<category><![CDATA[ballbra]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/weird/the-ballbra</guid>
		<description><![CDATA[The Ballbra is comfortable and soft to the touch and leaves the penis area free for movement. Each Ballbra user can make the decision to leave the penis free, or to tuck it away within the Ballbra pouch. Finally it is here.]]></description>
			<content:encoded><![CDATA[<p><img align="middle" src='http://www.futilebrands.com/wp-content/uploads/2007/12/ballbra.JPG' alt='The Ballbra' /></p>
<blockquote><p>The Ballbra is comfortable and soft to the touch and leaves the penis area free for movement. Each Ballbra user can make the decision to leave the penis free, or to tuck it away within the Ballbra pouch. </p></blockquote>
<p>Finally it is here.</p>
]]></content:encoded>
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		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Children&#8217;s Cold Medicine Pointless &amp; Dangerous</title>
		<link>http://www.futilebrands.com/drugs/childrens-cold-medicines-pointless</link>
		<comments>http://www.futilebrands.com/drugs/childrens-cold-medicines-pointless#comments</comments>
		<pubDate>Sun, 30 Dec 2007 19:44:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Drugs]]></category>
		<category><![CDATA[children]]></category>
		<category><![CDATA[fda]]></category>
		<category><![CDATA[pharmaceuticals]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/drugs/childrens-cold-medicines-pointless</guid>
		<description><![CDATA[The FDA forgot to test the effectiveness of cold remedies aimed at children under the age of 6, 40 years later it decides to review the decision and advises parents not to use them because they are ineffective and dangerous.This is an understandable mistake to make because the FDA obviously has more important concerns than [...]]]></description>
			<content:encoded><![CDATA[<p><center><img src="http://www.futilebrands.com/wp-content/uploads/2007/12/childrenscoldmedicine.jpg" class="inpost" alt="Childrenâ€™s Cold Medicine Pointless &amp; Dangerous" /></center>The FDA forgot to test the effectiveness of cold remedies aimed at children under the age of 6, 40 years later it decides to review the decision and advises parents not to use them because they are ineffective and dangerous.This is an understandable mistake to make because the FDA obviously has more important concerns than the health of our children. In the coming month the FDA is expected to make a more official recommendations regarding children&#8217;s cold medicines.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Viral Learning Center</title>
		<link>http://www.futilebrands.com/good-stuff/viral-learning-center</link>
		<comments>http://www.futilebrands.com/good-stuff/viral-learning-center#comments</comments>
		<pubDate>Wed, 29 Nov 2006 02:28:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Good Stuff]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/good-stuff/viral-learning-center</guid>
		<description><![CDATA[Take a course a the Viral Learning Center if you want to create a great viral video!]]></description>
			<content:encoded><![CDATA[<div style="text-align: center"><a href="http://www.youtube.com/watch?v=QsHPJ0eJilU&#038;eurl="><img border="0" class="inpost" title="Viral Learning Center" alt="Viral Learning Center" src="http://i115.photobucket.com/albums/n307/webmaster99/viral-learning-center.jpg" /></a></div>
<p>Take a course a the <strong>Viral Learning Center</strong> if you want to create a great viral video! This is a great parody video that points out the desperate race to create great viral videos that is spreading around the traditional media world. It was produced to promote Ziddio.com which is a new video sharing site run by the US cable operator Comcast.</p>
<p>Ziddio will hold contests that are brand sponsored and will ask users to submit their videos for a chance to win a prize or even have their video shown on TV.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Colonel Sanders Gets Cosmetic Surgery</title>
		<link>http://www.futilebrands.com/food-drink/colonel-sanders-cosmetic-surgery</link>
		<comments>http://www.futilebrands.com/food-drink/colonel-sanders-cosmetic-surgery#comments</comments>
		<pubDate>Fri, 17 Nov 2006 06:52:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Food & Drink]]></category>
		<category><![CDATA[junk food]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/food-drink/colonel-sanders-cosmetic-surgery</guid>
		<description><![CDATA[KFC's Colonel Sanders Gets Cosmetic Surgery in a rebranding.]]></description>
			<content:encoded><![CDATA[<p align="center"><img src="http://i115.photobucket.com/albums/n307/webmaster99/kfc-new-logo.jpg" title="New KFC Logo" alt="New KFC Logo" class="inpost" align="bottom" /></p>
<p>KFC has changed its logo and announced that it will stop using trans-fats by some time next year. The rebranding exercise has seen their usually chubby Colonel Sanders undergo some extensive facial surgery, probably involving botox injections into his forehead, lips and chin with some hardcore liposuction on his cheeks and chins.<span id="more-25"></span></p>
<p>The KFC press release is more focused on the addition of an apron to the logo:</p>
<blockquote><p>The apron symbolizes the home-style culinary heritage of the brand and reminds customers that KFC is always in the kitchen cooking delicious, high-quality, freshly prepared chicken by hand, just the way Colonel Sanders did 50 years ago.</p></blockquote>
<p>From the way they talk about their food you would think they are a reputable restaurant! Has anyone been to a KFC recently? They are even worse than McDonalds!</p>
]]></content:encoded>
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		</item>
		<item>
		<title>Pubic Hair Dye</title>
		<link>http://www.futilebrands.com/weird/pubic-hair-dye</link>
		<comments>http://www.futilebrands.com/weird/pubic-hair-dye#comments</comments>
		<pubDate>Fri, 17 Nov 2006 00:18:57 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Good Stuff]]></category>
		<category><![CDATA[Weird]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/weird/pubic-hair-dye</guid>
		<description><![CDATA[Betty Beauty is hair dye for pubic hair.]]></description>
			<content:encoded><![CDATA[<p align="center"><img align="bottom" class="inpost" title="Pubic Hair Dye Kit" alt="Pubic Hair Dye Kit" src="http://i115.photobucket.com/albums/n307/webmaster99/betty-beauty.jpg" /></p>
<p>This is the world&#8217;s first hair dye kit designed especially for pubic hair or &#8216;the hair down there&#8217; as the packet says. Apparently the release of the Betty Beauty range of <strong>pubic hair dye</strong> kits this summer has made the impossible possible for women all over the world.</p>
<p>Regular hair dye is too toxic for use &#8216;down there&#8217; so company founder Nancy Jarecki went on a quest to research and develop a solution to the mismatching hair problem. With the help of a chemist, a toxicologist and  a gynaecologist she developed a non-drip, non-toxic product and came up with the Betty euphemism  and the rest was history. <span id="more-24"></span></p>
<p>If you feel inspired to change your ways then head over to <a title="Betty Beauty Pubic Hair Dye" target="_blank" href="http://www.bettybeauty.com/">BettyBeauty.com</a>  and I guess this is the equivelent for <a title="shave your balls" target="_blank" href="http://www.shaveeverywhere.com/">men</a>.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Tamiflu Gets &#8216;Delirium&#8217; Health Warning</title>
		<link>http://www.futilebrands.com/legal-issues/tamiflu-delirium-health-warning</link>
		<comments>http://www.futilebrands.com/legal-issues/tamiflu-delirium-health-warning#comments</comments>
		<pubDate>Wed, 15 Nov 2006 04:39:15 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Drugs]]></category>
		<category><![CDATA[Legal Issues]]></category>
		<category><![CDATA[pharmaceuticals]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/legal-issues/tamiflu-delirium-health-warning</guid>
		<description><![CDATA[Tamiflu will carry a delirium health warning.]]></description>
			<content:encoded><![CDATA[<p>The â€˜slightly effectiveâ€™ flu drug Tamiflu will now carry a health warning after around 100 cases of delirium were reported by users in Japan. The drug which is being used to limit outbreaks of bird flu in Asia is also being heavily promoted as a treatment for general flu in the US.</p>
<p>Wikipedia describes delirium as a â€˜decline in attention-focus, perception, and cognitionâ€™ and the cases reported in Japan were mainly from children and involved confusion, self-harm and in some extreme cases suicide.</p>
<p>It seems Roche is eager to influence your children in some way with Tamiflu considering it recently funded the childrenâ€™s film â€˜Happy Feetâ€™.</p>
]]></content:encoded>
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		</item>
		<item>
		<title>TV Networks Ban Ad Skipping Ads!</title>
		<link>http://www.futilebrands.com/bits/tv-networks-ban-ad-skipping-ads</link>
		<comments>http://www.futilebrands.com/bits/tv-networks-ban-ad-skipping-ads#comments</comments>
		<pubDate>Sat, 11 Nov 2006 20:20:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Bits]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/bits/tv-networks-ban-ad-skipping-ads</guid>
		<description><![CDATA[Australian TV bans LG ad skipping TVs.]]></description>
			<content:encoded><![CDATA[<p>Now this is interesting. Free to air and pay TV networks in Australia have banned an advert from LG that promotes the &#8216;ad-skipping&#8217; facility of its new range of TV&#8217;s.</p>
<p>The ads feature TVs with a built in hard drive than enables users to pause, rewind or forward TV shows as they air. It also shows people how the TV can be used to jump forward to skip ads!</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Roche&#8217;s Heavy Promotion Of Tamiflu</title>
		<link>http://www.futilebrands.com/legal-issues/roche-promotion-tamiflu</link>
		<comments>http://www.futilebrands.com/legal-issues/roche-promotion-tamiflu#comments</comments>
		<pubDate>Sat, 11 Nov 2006 20:02:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Drugs]]></category>
		<category><![CDATA[Legal Issues]]></category>
		<category><![CDATA[pharmaceuticals]]></category>

		<guid isPermaLink="false">http://www.futilebrands.com/legal-issues/roche-promotion-tamiflu</guid>
		<description><![CDATA[Roche is heavily promoting its flu drug Tamiflu.]]></description>
			<content:encoded><![CDATA[<p align="center"><img src="http://i115.photobucket.com/albums/n307/webmaster99/tamiflu-roche.jpg" class="inpost" alt="Roche Tamiflu" title="Roche Tamiflu" align="bottom" /></p>
<p>What should a pharmaceutical company do when it realises it has spent billions of dollars in R&amp;D to come up with an anti-flu drug that is only slightly effective? Well Roche, the makers of Tamiflu, have decided the best thing to do is increase its advertising campaign for the drug.</p>
<p>Tamiflu is an antiviral drug that is supposed to be taken at the first signs of flu to reduce the severity and duration of symptoms. A single treatment will cost around $80 but the drug has come under fire for only being modestly effective, maybe only reducing symptoms by 1 or 2 days. Critics say the real benefit of using Tamiflu is only when there is a genuine flu epidemic  such as a break out of avian flu when the drug should be circulated to minimise the transmission of the new strand of virus.</p>
<p><span id="more-4"></span>But Roche is heavily promoting Tamiflu as a drug to be used to treat the common winter flu, which frankly is misleading. The best way to treat the common flu is to get a vaccination that will prevent you from ever getting the flu, spending $80 on Tamiflu is a waste of money. Roche is promoting its drug in a largely unbranded campaign, meaning Tamiflu won&#8217;t directly be mentioned in the ads.</p>
<p>Roche is using playful, eye-catching advertisements in print publications and movie theaters, on television and websites, and in airports that will be filled with families.  It has even sponsored an animated children&#8217;s movie that is set in Antarctica and follows a group of Penguins, &#8216;Happy Feet&#8217; is released on Nov 17th and Roche ads featuring the characters are already appearing in airports.</p>
<p>On Roche&#8217;s Tamiflu promotion <a href="http://flufacts.com/" target="_blank">website</a> the company suggests patients ask doctors for the antiviral, even if they are not sick. The Centers for Disease Control says &#8220;the single best way to prevent the flu&#8221; is through a vaccine, which people get before they are sick. This year, officials expect there will be plenty of flu vaccine &#8212; up to 115 million doses in the United States.</p>
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